With the recent Jobs Act allowing more flexibility for entrepreneurs to raise capital under Regulation D, Rule 504- 506 as well as equity crowdfunding, a lot of entrepreneurs need to leverage the use of social media to gain investor leads.
While a lot options exist online for entrepreneurs to raise money from both angel investors and venture capital, there is still a large funnel that is untapped that can give any startup the edge to attract investors. Especially if they are not located in the hub of Venture Capital like Palo Alto, Silicon Valley, San Francisco, and other hotbeds.
But apart from an idea to generate investor leads from social media marketing, entrepreneurs really need to be prepared when presenting their capital raise goals.
Whether its a pitchdeck, pitchbook, business plan, or private placement memorandum, entrepreneurs and start-ups need to realistically budget the costs of have these prepared so they have an upside for success in attracting and closing venture funding or angel investor rounds.
Further, its is much more cost effective for a startup to outsource social media marketing at the onset of a capital raising strategy pre-funding to create a funnel that will attract traction for a startup as well as equity.